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ASSIMILATE Announces SCRATCH Play v8.2 Featuring Native Support For Oculus Rift And VR Media

Additional Camera and Media Formats Also Highlights New Release
ASSIMILATE(tm), the leading provider of professional digital dailies and DI workflow tools, today announced SCRATCH Play(tm) v8.2, the industry's most versatile free universal media player for professional and web formats.  This new version of SCRATCH Play adds support for native real-time playback of cinematic content created for Oculus Rift - 360 virtual reality (VR) viewing. It also supports several new cameras and formats, including the Black Magic Pocket Camera, Magic Lantern support for Canon DSLRs, Panasonic RAW (vrw) and a performance boost for XAVC 4K.

SCRATCH Play v8.2 supports native real-time playback of cinematic content created for Oculus Rift - 360 virtual reality (VR) viewing.

SCRATCH Play now supports Cylindrical, Equirectangular, and Cube formats for output to a secondary monitor, or an Oculus Rift DKI or DKII. With a Rift connected, these formats are mapped in real-time to Rift output, with full head-tracking support. SCRATCH Play will output in 360 mode with just a normal secondary display/monitor acting as a window into the virtual world, with real-time ability to pan, track, and tilt around the sphere. This means that developers creating cinematic content for the Rift, now have a powerful playback tool that allows them to instantly review VR shots in real-time -- whether or not they have a Rift headset.

"Scratch Play has increased my productivity when comparing footage and speeding up iterations for Cinematic VR," said Greg Downing, CTO of xRez Studios in Santa Monica, CA. "Being able to do A/B comparisons quickly, live in the rift headset, is an effective way to rapidly evaluate your work and decide if you are going in the right direction. Another feature I really like that speeds up the workflow is the ability to read frame sequences rather than having to go through the additional steps of encoding a video. Short-cutting the video encoding step when working with CGI, at this resolution, is a big time saver."

"SCRATCH Play is without a doubt the world's most versatile media player for folks creating professional content," said Steve Bannerman, ASSIMILATE's VP of Marketing. "From DPs setting looks on the set of some of the biggest motion pictures to VFX artists instantly reviewing their renders in context, to the incredible new world of cinem
atic VR, SCRATCH Play is touching the coolest content on the planet."
Pricing and availability.

SCRATCH Play v8.2 is available immediately as a FREE download at www.assimilateinc.com. SCRATCH Play Premium, the ad-free version of Play, is available as an annual subscription for $5 per year- also from www.asssimilateinc.com.

About SCRATCH Play

SCRATCH Play(tm)is the world's first truly comprehensive, no-cost media player. SCRATCH Play supports RAW footage from cinematic and DSLR cameras, formats commonly found in VFX and editorial pipelines, and those found across the web. SCRATCH Play also includes unique SCRATCH(tm) features from ASSIMILATE, such as CONstruct(tm) media management timeline, versatile color grading based on the ASC CDL standard, and robust metadata handling capabilities. For the latest feature film and TV credits, pricing, and sales, visit www.assimilateinc.com.


ASSIMILATE is the premier provider of digital workflow and post-production tools that have proven essential to the successful creation of thousands of studio and independent features, television shows, music videos and corporate video productions. The company's SCRATCH products, running on Windows and OS X, are the heartbeat of today's most demanding digital post-production and dailies workflows for 2D and stereo 3D productions. Learn more at www.assimilateinc.com.

All trademarks used herein, whether recognized or not, are the properties of their respective companies.

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Related Keywords:Assimilate, Scratch Play, Occulus Rift, virtual reality, post production, color correction, film production

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